Consumers find food date labeling confusing. This confusion is partly to blame for unacceptable levels of food waste and food safety scandals, which both attract public, political and media attention.
So consumers are looking to manufacturers, retailers and caterers (big and small) to act responsibly. They need to take action, and be seen to do so, as reputations are at stake.
The UWI Solution
The UWI Label works alongside a date label to provide instant and reliable benefits to your consumer, which encourages brand loyalty.
Ideal for products which are higher risk such as:
- live beers
- organic, natural products
- mayonnaise or raw egg products
- sauces, marinades
- raw meat
- baby food
- baby milk
- high end ready meals including any of those ingredients